In terms of export, Scotch whisky amasses approximately 90% of all export sales combined in England and is a principle export commodity. This income is in great part foreign currency. This trend has been followed since the turn of the 19-century as the value of overseas marketing was discovered.
Between 15-20% of all scotch whisky consumed in Scotland is first purchased in Britain. Although the reason for this is unknown, they do not dwell on it since their Scotch seems to be more popular in other countries. This is proven by the fact that scotch whisky is within the top five export earners and makes a considerable profit while making very large contributions to Britain’s foreign exchange.
Approximately 200 markets are in the exchange for Scotch whisky with the European Union being in the forefront vying for top spot with the United States, Japan and other Asian markets following suit. The European Union is accountable for at least 50% of all Scotch whisky sales with the other countries rounding up another 40% or so.
A nine-year sales projection is in reserve of scotch stock maturing or already matured. In 1996 the stock of matured scotch was sitting at 2,741 million liters up a tenfold from 1945 at 247 million liters. The stock was higher in 1939 at 374 million liters. Obviously the Scotch whiskey market is predicted to grow based on the amount of maturing stock.
It is a difficult trade dealing in stocks with a scotch manufacturer as they sit and wait on maturing product, they cannot accurately gather information on what the market years down the road will be for their product. This is a commercial problem. The most significant undertaking is the capital investment of maturing stock.
There is a very small portion of fine scotch that actually makes it out of Scotland and into other countries. Matured whiskies as well as fresh fillings are an enticing profit grabber; however the time it takes for this product to turn over and give way to said profit makes this a risky endeavor. It is very hard to determine whether or not the products value will hold in the future.
In closing the value of these company’s finely distilled products is not likely to lose appeal any time soon, although one never knows what the future will bring. For Scotch lovers, another drink is always in their futures.
Showing posts with label whiskies. Show all posts
Showing posts with label whiskies. Show all posts
Tuesday, February 3, 2009
The Gold is in Scotland
It is said that the acquisition of knowledge on any subject that you are interested in only increases your appreciation for it. This can easily be said about the finest of scotches as well.
There seems to be a trend building with aficionados flocking the rolling country sides in Scotland just to sneak a sample of the gold they seek. As one must experience to appreciate, it appears that this is a task for the strong willed in this subject.
One could imagine many trips booked from abroad flocking Scotland’s coastlines in search of the malt that has only been heard of and not been tasted. This is not merely just a trend, to Scotch enthusiast, it is rather a mission. To be experienced in the fine subtleties of these malts and blended scotch whiskies is to many a dream. Some could not even imagine the soft roll that many of these great spirits have to offer to the tongue.
Spending time with true connoisseurs of scotch and single malts gives you valuable insight as to what to look for in a full bodied fine scotch. They have made it a life ambition to seek out and test what the worlds finest has to offer. Many of these great spirits of course are not easily obtainable some run very steep in price and are on the wish list of some of the great testers of fine scotch everywhere. Generally they have first dibs, as the company will wait in anticipation for a vote of confidence and endorsement.
So too are the batches that are still maturing that so many people are waiting for with absolute excitement. Given the time it takes for some of these blends to reach an acceptable maturity where it will be appreciated it is only natural that many testers keep close tabs on the process and look for hints of up and coming blends that can be comparable.
As many professional testers will state, the best of the best still and most likely will always come from Scotland as they have mastered this art with a precision and dedication second to none. Testers will admit when they have stumbled on a gem from another country but honestly have not found that diamond in the rough all that many times.
So instead they give honest and professional opinions to the public, the benders, and distillers themselves, taking into account how harsh possible poor media coverage can be.
There seems to be a trend building with aficionados flocking the rolling country sides in Scotland just to sneak a sample of the gold they seek. As one must experience to appreciate, it appears that this is a task for the strong willed in this subject.
One could imagine many trips booked from abroad flocking Scotland’s coastlines in search of the malt that has only been heard of and not been tasted. This is not merely just a trend, to Scotch enthusiast, it is rather a mission. To be experienced in the fine subtleties of these malts and blended scotch whiskies is to many a dream. Some could not even imagine the soft roll that many of these great spirits have to offer to the tongue.
Spending time with true connoisseurs of scotch and single malts gives you valuable insight as to what to look for in a full bodied fine scotch. They have made it a life ambition to seek out and test what the worlds finest has to offer. Many of these great spirits of course are not easily obtainable some run very steep in price and are on the wish list of some of the great testers of fine scotch everywhere. Generally they have first dibs, as the company will wait in anticipation for a vote of confidence and endorsement.
So too are the batches that are still maturing that so many people are waiting for with absolute excitement. Given the time it takes for some of these blends to reach an acceptable maturity where it will be appreciated it is only natural that many testers keep close tabs on the process and look for hints of up and coming blends that can be comparable.
As many professional testers will state, the best of the best still and most likely will always come from Scotland as they have mastered this art with a precision and dedication second to none. Testers will admit when they have stumbled on a gem from another country but honestly have not found that diamond in the rough all that many times.
So instead they give honest and professional opinions to the public, the benders, and distillers themselves, taking into account how harsh possible poor media coverage can be.
Know your Wiskey-Whisky 101
Scotch has undoubtedly been elevated to the top spot of most popular spirit however it is said that if that spirit was not made in Scotland then it has no right baring the name. The land itself lends to this spirit and what is taken s naturally replenished.
Scotch whisky is said to be a nobleman among spirits brought about primarily by what mother earth has to offer. This makes it a popular drink for the naturalist among us. Scotland is so abundant in natural recourses from the moors of peat to the endless flowing fields of barley and wheat which is why it is the perfect place for brewing this tasty drink.
The fine art of distilling has traveled generations; each step of the way gaining knowledge and refinement as distilling and maturing the fine malt gives way to what it is now. There are two kinds of whiskies in production in Scotland today thanks in part to the creation of the still in 1831. One of those is the single grain variety and the other is the blended malt variety.
In the past there was only single malt whisky. Now there is malt whisky made from several grains which are blended to create the final product. This malt is bottled in select quantities which are referred to as single malt. Some of the more famous blends are now blended with what’s known as a grain whisky.
Distilleries are in the heart of the country side and use the ingredients of the land. Some grow their own wheat and barley to control what they use in production. Some use reputable farmers to which give great service for a good cause creating some of the finest spirit in the world.
The use of natural springs and rivers is very common practice as well. As a matter of fact the Skye River runs right through the region that holds the title of malt capital of Scotland. Once the mashing process is complete, the drying starts.
There have been bottles of fine scotch coming from Islay in the very south of Scotland’s shoreline going for as much as $7,000.00. A very select liquor store in Rhode Island placed this product on the shelves and within 24 hours 20 bottles where snatched up. This is a definite indication of the sheer quality that the company stands buy and promotes with pride.
Scotch whisky is said to be a nobleman among spirits brought about primarily by what mother earth has to offer. This makes it a popular drink for the naturalist among us. Scotland is so abundant in natural recourses from the moors of peat to the endless flowing fields of barley and wheat which is why it is the perfect place for brewing this tasty drink.
The fine art of distilling has traveled generations; each step of the way gaining knowledge and refinement as distilling and maturing the fine malt gives way to what it is now. There are two kinds of whiskies in production in Scotland today thanks in part to the creation of the still in 1831. One of those is the single grain variety and the other is the blended malt variety.
In the past there was only single malt whisky. Now there is malt whisky made from several grains which are blended to create the final product. This malt is bottled in select quantities which are referred to as single malt. Some of the more famous blends are now blended with what’s known as a grain whisky.
Distilleries are in the heart of the country side and use the ingredients of the land. Some grow their own wheat and barley to control what they use in production. Some use reputable farmers to which give great service for a good cause creating some of the finest spirit in the world.
The use of natural springs and rivers is very common practice as well. As a matter of fact the Skye River runs right through the region that holds the title of malt capital of Scotland. Once the mashing process is complete, the drying starts.
There have been bottles of fine scotch coming from Islay in the very south of Scotland’s shoreline going for as much as $7,000.00. A very select liquor store in Rhode Island placed this product on the shelves and within 24 hours 20 bottles where snatched up. This is a definite indication of the sheer quality that the company stands buy and promotes with pride.
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